


Welcome to TMA.
ABOUT US
Formerly affiliated with the American Marketing Association (AMA), we’re reimagining marketing as a cross-disciplinary force at Carnegie Mellon. Tartan Marketing Association (TMA) is Carnegie Mellon University’s new student marketing organization. Open to all 7 colleges, we connect diverse disciplines through creativity, strategy, and collaboration.
MISSION
Our mission is to empower and upskill the next generation of marketing and business professionals by equipping students with opportunities to participate in hands-on consulting projects with local businesses, challenge their creativity and knowledge in competitions, and learn from like-minded classmates and leaders.

OUR VALUES
INCLUSIVE
We bring together students from all 7 CMU colleges, fostering a community where diverse perspectives drive innovative marketing solutions. Through teamwork and mentorship, we grow and amplify each other's success.
PROFESSIONAL
We give students the opportunity to apply holistic business principles, leadership skills, and client-facing experience through consulting projects, competitions, and events.
INNOVATIVE
We encourage bold ideas and fresh thinking, turning creative visions into impactful marketing for local businesses, startups, and the Pittsburgh community.
GROWTH
We help members build leadership and teamwork skills while expanding their networks through committees, GBMs, and socials.
AWARDS

Marketing Strategy Competition
2024 1st Place

Website Competition
2025 3rd Place

Chapter of the Year
2022 Top 15, 2025 Top 25
UPCOMING EVENTS

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August 2025